Why Isn’t White Castle A Fast-Food Giant?

Why Isn’t White Castle A Fast-Food Giant?


  • Label: Editor Picks at Editor Choices
  • Editor: Imanta Maulana
  • Curator: Rives
  • Picked at: November 16, 2019 at 10:00PM
  • Youtube:https://www.youtube.com/watch?v=Jw84i5Pm9YA


White Castle is widely considered to be the first hamburger fast-food chain in the United States. It's famous for small, cheap hamburger sliders and its role in the 2004 stoner comedy "Harold & Kumar Go to White Castle." Despite its notoriety, the brand has a limited footprint in the Midwest and Northeast. So why is White Castle not nearly as big as rivals like McDonald's and Burger King? » Subscribe to CNBC: https://cnb.cx/SubscribeCNBC » Subscribe to CNBC TV: https://cnb.cx/SubscribeCNBCtelevision » Subscribe to CNBC Classic: https://cnb.cx/SubscribeCNBCclassic About CNBC: From 'Wall Street' to 'Main Street' to award winning original documentaries and Reality TV series, CNBC has you covered. Experience special sneak peeks of your favorite shows, exclusive video and more. Connect with CNBC News Online Get the latest news: https://www.cnbc.com/ Follow CNBC on LinkedIn: https://cnb.cx/LinkedInCNBC Follow CNBC News on Facebook: https://cnb.cx/LikeCNBC Follow CNBC News on Twitter: https://cnb.cx/FollowCNBC Follow CNBC News on Instagram: https://cnb.cx/InstagramCNBC #CNBC #WhiteCastle Why Isn’t White Castle A Fast-Food Giant?

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